Vol. 7 No. 2 (2025): RJSI

Articles

• From Service Quality to Airline Choice: The Mediating Role of Pricing and the Moderating Role of Passenger Satisfaction

  Syeda Rehba Abbas, Syed Muhammad Saud Abrar

  01-15

  • pdf

• Determinants of Customer Loyalty among FMCG Consumers in Lahore: A Structural Equation Modelling Approach

  Hafiz Muhammad Fakhar Zaman, Maqsood Ahmad

  16-27

  • pdf

• Effects of Peer Tutoring on Academic Achievement: A Social Constructivist Perspective

  Sonam Alnas, Muhammad Imran

  28-37

  • pdf

• Pakistan Role in Climate Sustainably and Its Challenges

  Waleed Asghar

  38-55

  • pdf

• Artificial Intelligence and Consumer Behavior: Evidence from the Online Retail Sector in Pakistan

  Laiba Kashif, Syeda Rida Zehra Jafri

  50-66

  • pdf