Health and Environmental Communication

Authors

  • Amara Zafar M.Phil. Scholar, Faculty of Media and Mass communication, University of Central Lahore, Punjab, Pakistan.

DOI:

https://doi.org/10.56976/rjsi.v4i1.270

Abstract

Environmental communication has the potential to address the problem of emphasising development at the expense of sustainability. The field must employ critical practices making sure that the impact of its actions is thoroughly examined. It is essential to keep in mind that problems, like solutions, are products of social construction. It contends that even if significant environmental threats exist, what motivates individuals to take action is their perception of these threats rather than the actual dangers they face. Environmental communication has a substantial impact on managing the health issues and campaigns related to the health problems. Environmental communication can be adapted in various ways. It depends upon the health promoters and other related agencies to efficiently plan how to use this environmental communication to make people aware of the facts and reduce the infection rate. In this study, the various aspects of environmental communication have been identified to help address health-related challenges. The research has been conducted using the qualitative approach and considering the secondary research data.

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Published

2022-12-31

How to Cite

Zafar, A. . (2022). Health and Environmental Communication. Research Journal for Societal Issues, 4(1), 255–280. https://doi.org/10.56976/rjsi.v4i1.270

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