Iqbal, A. ., Shahid, H. ., Sohaib, S. . and Abbasi, M. T. . (2024) “From Influence to Purchase: Unraveling the Impact of Influencer Credibility, Brand-Involvement and Influencer Professionalism on Perceived Quality and Trust-Driven Purchase intention”, Research Journal for Societal Issues, 6(2), pp. 832–851. doi: 10.56976/rjsi.v6i2.265.