KHAN, M. I. .; PERVEZ, S. .; KHAN, M. N. . Role of Proactive and Reactive CSR in Consumer Purchase Intention: Moderation of Word of Mouth on Social Media. Research Journal for Societal Issues, [S. l.], v. 6, n. 2, p. 665–682, 2024. DOI: 10.56976/rjsi.v6i2.242. Disponível em: https://rjsi.org.pk/index.php/Research/article/view/242. Acesso em: 5 feb. 2025.