Iqbal, A., Aslam, S., Jalali, W. U. B., Saboor, A., & Haider, W. (2023). Unveiling the Power of Influencer Marketing: A Systematic review of Influencer Marketing Antecedents, Outcomes, Theoretical Framework and the Future Research Directions. Research Journal for Societal Issues, 5(2), 362–395. https://doi.org/10.56976/rjsi.v5i2.119